Where the next decade of demand comes from, and what it asks of the places that receive it. The findings below draw on the sessions, the data and the conversations that ran through the summit, gathered here as one read.
Insight reportThe traveller economy in 2027
The places that will still be worth visiting in twenty years are the ones deciding now what they want to become.
The full dataset and the method behind it are published alongside this page for anyone who wants to check the working.
